Aashita Chelleng
Aashita Chelleng is an Indian entrepreneur and brand ambassador based in Assam. She is known for founding and operating Forest Assam Tea and for her promotional and ambassador roles with jewellery and fashion institutions. Her work emphasizes sustainable practices, regional development, and creative industry promotion.
Early Life
Aashita was born and raised in Assam. Growing up surrounded by the region's tea gardens and cultural heritage inspired her interest in promoting local products and supporting community-driven initiatives.
Career
- Forest Assam Tea
Aashita is the proprietor of Forest Assam Tea, a brand focused on high-quality tea sourced from Assam. The brand highlights organic and sustainable farming methods and aims to bring authentic Assamese flavours to national and international consumers.
- Kisna Diamond & Gold Jewellery
Aashita promotes Kisna Diamond & Gold Jewellery through marketing campaigns and public appearances. Her role includes social media endorsements and participating in brand events to boost visibility and reach.
- Ketan Diamond
As a brand ambassador for Ketan Diamond, Aashita represents the brand in promotional activities, showcasing diamond collections and supporting the brand's messaging around luxury and craftsmanship.
- North East Fashion Institute
Aashita serves as a brand ambassador for the North East Fashion Institute, supporting initiatives that nurture fashion talent in the North East region of India. Her ambassadorship includes participating in events, mentoring students, and promoting collaborations between the institute and industry partners.
Achievements
- Established Forest Assam Tea as a regional brand promoting sustainable tea cultivation.
- Recognized for supporting local fashion education and talent development in the North East.
- Participated in high-profile promotional campaigns for national jewellery brands.
Philanthropy
Aashita is involved in community outreach that focuses on education, skill development, and sustainable livelihoods. She supports programs that empower local artisans and young entrepreneurs.
Personal Life
Aashita is based in Assam. She is passionate about regional culture, sustainable business practices, and mentoring emerging talent in the creative and food industries.
External Links
- https://instagram.com/acchelleng Instagram – acchelleng
- mailto:forestaassamtea@gmail.com Email – forestaassamtea@gmail.com