Vanila International
Vanila International is a marketing and business consulting agency based in Thane West, Maharashtra. The company is built to go beyond traditional advertising by acting as a strategic growth partner that helps brands expand into new-age distribution channels, scale their presence, and unlock untapped growth opportunities.
History
Vanila International was founded by Nitendra Singh, a marketing and business consulting professional with over 18 years of experience in brand strategy, corporate marketing, and business growth.
After completing his MBA from the Indian Institute of Management (IIM) Indore, he worked with leading organizations such as Samsung, Future Group, Landmark Group, Transsion, and Pittie Group. With extensive industry exposure and a strong understanding of brand building, he transitioned from a successful corporate career to establish his own consultancy firm, driven by a passion for building impactful and scalable brands.
Services or Products
Vanila International offers a comprehensive range of services designed to build and scale brands effectively:
- Branding and identity development including brand strategy, logo design, visual identity, brand storytelling, packaging, and structural design
- Digital marketing and performance including social media management, paid campaigns, performance marketing, funnel building, and conversion optimization
- E-commerce and marketplace growth including Amazon, Flipkart, and D2C setup, listing optimization, marketplace advertising, and sales strategy
- Content creation and creative strategy including ad creatives, campaigns, product shoots, brand films, social media content, and copywriting
- Go-to-market and expansion strategy including launch planning, channel expansion, pricing, positioning, and market analysis
- Business and brand consulting including audits, growth roadmaps, revenue optimization, and corporate branding
- Integrated marketing solutions including 360-degree campaigns, PR, influencer collaborations, retail branding, and on-ground activations
The company emphasizes growth partnership over traditional vendor roles, combining deep business understanding with customized strategies tailored to each client.
Operations
Vanila International operates with a co-founder mindset, integrating strategy, execution, and distribution to deliver scalable growth solutions.
The company has worked on strategic communication, social media campaigns, and narrative development initiatives in association with government-linked projects, including assignments connected to Prime Minister’s Office (PMO) communication ecosystems, as well as various state and central government authorities.
Vanila International serves a diverse client base across multiple sectors including FMCG, wellness and ayurveda, fashion, education institutions, public figures, celebrities, spiritual leaders, and political personalities, offering branding, marketing, and digital growth solutions.
Recognition
Vanila International has been widely recognized for excellence in integrated branding, marketing, and distribution strategy, driving scalable growth across modern and digital ecosystems.
The company has received multiple industry accolades, including honors at the World Marketing Congress, along with recognitions from government bodies and leading e-commerce and retail platforms for its performance in brand building, market expansion, and digital growth execution.
Its consistent results-driven approach reinforces Vanila International’s position as a high-impact growth partner for both emerging and established brands.
Leadership
The company was founded and is led by Nitendra Singh, who drives Vanila International’s vision of being a growth-focused marketing and business consulting partner. His leadership combines corporate experience with entrepreneurial execution, enabling brands to scale efficiently in competitive markets.